The PURE Story
We create the finest jerky in the world by carefully selecting our beef and ingredients under the PURE Standard of Excellence. Our unique process is executed completely by hand in our brand new Zero-Waste Facility in Austin, Texas. From our Ultra-Premium Angus Beef to our packaging, everything is made and sourced in the USA!
Who We Are
Chef Tripi (Right) learned to cook from an old school chef and father and many years in the trenches. His extensive training combined with his creative vision and discerning palate bring him to the forefront
of culinary innovation and refinement. Tripi’s time running 5-star restaurants, resorts, and The Yellowstone Club is embodied throughout the amazing recipes of PURE Jerky Co.
Dave Hinkle (Left) is the Founder and President of PURE Jerky Co. Many years in business sales, finance, and nonprofit work led him to start the brand. A brand built on excellence featuring products crafted from the finest ingredients to deliver five star quality snacks.
Our Ranch and Beef Partners
PURE sources the highest quality cuts of US Angus Beef alongside our meat partner, Lone Star Meats, also based in Austin, Texas. Together we have built a network of the best, most ethical American ranches focusing on the sustainability of our land.
The PURE Process
Our Ranch and Beef Partners
PURE sources the highest quality cuts of US Angus Beef alongside our meat partner, Lone Star Meats, also based in Austin, Texas.
Finest Ingredients
Our PURE Jerky is gluten-free, Paleo and Keto Friendly. We start with 100% Angus Beef that is never processed and free of MSG and nitrates.
Hand Crafted
Our ultra-long small batches start with 100% Angus Beef and the finest ingredients. PURE ingredients and perfect texture, you're welcome.